Curves Embraced. Confidence Inspired.
The Problem
At Form Era, we're addressing a common issue head-on: waist gaps in jeans. We know firsthand the frustration that can come from shopping in a world not designed for your curves, and have talked to dozens of women in our community about their struggles with jeans.
Our Solution
Crafting the perfect fit is our mission. It is our commitment to offer high quality, durable jeans, engineered for the perfect curvy fit, and in a wide range of sizes. Our 100% cotton jeans are made to order in our midtown Toronto studio, and are built to last, from premium materials.
Our Process
To develop our fit, we worked with real women from within our community, across a wide range of sizes, ensuring that our jeans corresponded to the shapes of real bodies. This collaborative process resulted in jeans that embrace and celebrates every curve, embodying our commitment to inclusivity and impeccable fit.
Shop Now
-
Winona - Marbled Wide Leg
Regular price $425.00 CADRegular priceUnit price / per -
Winona - Western Wide Leg
Regular price $375.00 CADRegular priceUnit price / per -
Stevie - Marbled Straight Leg
Regular price $355.00 CADRegular priceUnit price / per -
Stevie - Straight Leg
Regular price $295.00 CADRegular priceUnit price / per
-
Hourglass Fit
Goodbye, waistband gap
-
Durable Quality
Premium materials
-
Slow Fashion
Thoughtfully produced
-
Timeless Design
Build your capsule wardrobe